Tag: Instagram tips

Schedule Instagram and Pinterest Posts with Viralwoot iOS App

Post author By Alex
Post date March 9, 2017

In recent times, two monsters have emerged from the depths of the vast ocean of Social Media, and they are taking the world by storm. Instagram and Pinterest have totally flipped the landscape of Social Media engagement, connecting with users via the organs they use the most, their eyes and ears.

Users, these days, display an increasing inclination towards the more interactive Image and video based platforms from the more text-centric platforms.

It’s high time to shift to these modern platforms if you haven’t already, to save yourself from becoming a thing of the past.

To help you on your way, and to simplify your life, Viralwoot has launched the iOS app for all those users who perform and work on-the-go. This app offers features that can potentially save hours of your precious time and does so effectively and unobtrusively.

So let’s get started with exploring the great features the app has to offer. Here are the main actions that can be performed as soon as you start using the app.

Set up multiple accounts
Pin scheduling for Pinterest- manually and automatically
Post scheduling for Instagram
Grow community feature for Pinterest
Analytics for each account

As you know, Instagram does not allow any third party app to post images directly. Since we believe that some help is better than no help, we thought we could assist in reminding you to post by sending you a notification at the right time. To do this smoothly, a few requirements are necessary

The Instagram app should be installed on your device and your account should be set up
Notifications for the Viralwoot app should be allowed

Set Up Multiple Accounts

The first step you should take on the app should be to create a Viralwoot account. This can be done through the app itself by clicking the sign-up button at the bottom of the sign in page.

Just enter your name, email address, and a secure password and you’re ready to start scheduling. If you already have a Viralwoot account, you can directly sign in by entering your email address and password. Your Pinterest account will be connected automatically.

If you have just signed up, you will need to connect your Pinterest account to start scheduling your Pins.

Just enter the required details and click on ‘Connect’. You can only connect one Pinterest account to each Viralwoot account.

But don’t worry, we’ve thought of all the things you might want. To connect and control Two Pinterest accounts, you will first have to create another Viralwoot account (which is absolutely free and then connect your second Pinterest account to that Viralwoot account.

The advantages of adding multiple accounts are endless. Pinning is now so simple, that even a toddler could do it. The hours of time you save can be used to get to work on that project in your garage gathering dust, or to just enjoy a nice picnic in the park- your call!

Here are 6 accounts connected with one app. Each account has its own Pinterest Profile and pins can be managed directly from the app.

Due to the restrictions of Instagram, you can only manage one Instagram account at a time. To change the Instagram account, you will have to change your account on your Instagram app.

Pinterest Pin Scheduling

The Pin scheduling feature is a really important feature for several users. Posting Pins at multiple times requires you to visit Pinterest again and again which can flummox any person. The Viralwoot scheduler lets you schedule images at whatever time you wish.

With Viralwoot you are allowed to schedule around 200 free pins as soon as you sign up. You can purchase more as a part of any plan in Viralwoot. Just click or upload photos from your phone and select the ones you wish to schedule. Once you’ve selected an image, click on ‘Schedule’ to head to the details page.

This page will ask you to enter the description and link for the image. You can also select the accounts you wish to post on i.e Pinterest and Instagram. Once you have added the image, you will have to select the boards that you wish to post on. You can select either 1 board or multiple boards.

Keep in mind, that when you select more than one board you will be asked to specify the interval between each post on each different board.

Your next step will be to select the option for scheduling- manually or automatically.

Manual Scheduling

In the manual scheduling option, you will have to specify a date and time for the post and the interval between the posts on different boards.

You can select a date by clicking on the calendar. The time can be specified using the rollover below the calendar. Make sure that the time you select is the most optimum time.

For example, if my target audience is in the United States, I know that the most active time for Pinterest users is between 8AM-1PM and 6PM-8PM. Using this information, if I reside in London, I can schedule my pins to be posted at 12PM(GMT). By doing so, my activity will increase for sure and so will my engagement.

Days also matter because it is seen that certain days attract certain interests. Monday shows a greater activity on Pins related to fitness, Tuesday favors technology, and Wednesday favors quotes. Use this information as well, when scheduling Pins.

A pin scheduler has many advantages, which is why it is our most popular feature.

Automatic Scheduling

The auto scheduling feature simplifies your life even more (if possible). It helps you take full advantage of your ability to post pins at any time. The Viralwoot Smart engine calculates and sets the most optimum pinning time for you, based on the views and activity you get. You can even tell the engine to post only on certain days. All these options can be modified on the auto schedule settings page in a jiffy.

Take the guesswork out of scheduling, know exactly when you should pin your content. Pinning regularly also helps in improving your SEO and profile presence, which means your posts will appear at the top of the feed for more users.

Pin Overview

A pin scheduled on the Viralwoot app can be in 4 phases.

Scheduled
Failed
Posted
Missed

SCHEDULED PINS– The Pins in this tab refer to those that have been scheduled to be posted. The Pins below this tab will disappear after their posting time and date have passed. The icons on the right show which sites the image is scheduled on.

FAILED PINS– The Pins that are in this phase couldn’t be posted due to some reason. A few reasons being

Authorization failed– This occurs when you change the password of your Pinterest account without updating your account on Viralwoot.
Sorry cannot fetch this image– Internal Pinterest error
Invalid Image

POSTED PINS– This tab includes those photos that are posted successfully on your Pinterest or Instagram account

MISSED PINS– This section shows you the Instagram posts that you had scheduled but which you could not post. It is exclusively for your Instagram posts. The posts can be rescheduled just by clicking them.

Instagram Post Scheduling

As we mentioned earlier, Instagram denies access to posting images directly via any app. We have tried to make your Instagram posting as convenient as we could. To post Instagram photos via the Viralwoot app, you should first have your Instagram account set up on your device and should have notifications for Viralwoot enabled.

Once these requirements are fulfilled, you just have to follow the same steps followed in Pin scheduling, till the part when you have to select boards. Once you have chosen your image, make sure the Instagram toggle is ‘ON’.

After clicking ‘Next’, you will be directed to the ‘Pinterest boards’ screen (if you are also scheduling on Pinterest) or to the ‘Manual Scheduling’ screen.

Select the time and date and you are done. Now, when the time comes, you will receive a notification from Viralwoot telling you that your scheduled Pin is ready!

Once you click the notification, you will be directed to the Instagram app which will open with your image with the description and link. How cool is that!

Just add the filter you wish and click post! Easy-peasy, lemon squeezy!

Getting followers on Instagram requires you to be active, post interesting photos and use proper descriptions with hashtags and links.

Grow Your Community

As soon as you create an account on Viralwoot, you instantly become part of a community of more than 70000 other users. All these users communicate, help and support the symbiotic growth of each other. Viralwoot’s app also lets you follow Boards and Profiles instantly through the Viralwoot app. You can discover new Pinners and new followers just by scrolling through.

You might be asking why would other users follow my boards and profile?

There are two reasons for this. The first reason is that your board or profile is so fantastic and attractive that the user just can’t help but follow it! The second reason (which is more likely to happen) is because you provide the user with an incentive.

Each Viralwoot user possesses promotional credits. Any user can offer these credits to other users in return for a like, repin or follow. Once you earn these credits, you can offer more to other users for liking and repinning your Pins and for following your profile and boards on the Viralwoot website.

Think of promotional credits like an online currency which are offered to other users to get more likes, follows and repins.

You can discover new pinners on the ‘Follow Pinners’ page under the grow community section

You can even browse through boards of other Viralwoot users and earn credits by following them.

A healthy community like Viralwoot will get you organic likes, repins and followers in an instant. Just make your boards interesting and your pictures attractive.

NOTE: You can only earn credits on the iOS app, to set your pins and boards for promotion, use the Viralwoot website. You can even change the number of credits you offer for a like, follow or repin on the website.

Viralwoot Analytics

Ever wanted to know where you exactly stand in the Pinterest world? We now provide you the tool meant exactly for that. It provides you with a quantitative measure of your activity, engagement, reach and influence to help you get more traffic and to spot your downfalls.

All these scores work using complex algorithms which take into account many factors such as the follower count, following count, comments, group boards and many more such metrics.

There are 2 sections of metrics for your account.

Basic Metrics

These metrics provide you with the basic details of your profile. The number of Pins, boards, group boards, followers, and likes. Use these to determine what aspects of your account you need to work on. The Pinfluence score is an average value that tells you how many people you influence currently. Try to keep it as high as possible. All these metrics are provided free of cost.

Important Metrics

These statistics serve as your report card for your progress on Pinterest. Additional scores like the reach, engagement, and activity score provide an exact depiction of your growth. If your scores are above 80, it means you are doing a great job! But remember, as soon as you stop your hard work, these scores will fall alerting you that you need to pull your socks up again. These metrics are a part of the plans in Viralwoot and can help you gauge and assess your performance on the different platforms.

Plans

Viralwoot offers its users 3 plans (starting from as low as $11.99) that are extremely affordable and versatile. We can also customize packages based on your requirements, just inform us here. Each of these plans has combined the best features of Viralwoot to use. You can also purchase credits at a reasonable rate to promote your Pins, profile, and boards.

Conclusion

If you were looking for a way to optimize your Pinterest and Instagram life, look no further than the Viralwoot app. You can download the Viralwoot app from the Apple app store The powerful feature offered will solve all your problems and will help you grow exponentially.

Make sure you remain active and post regularly. I wish you the best on your quest for Pinterest success. Enjoy the app and make full use of its features. Remember, on some trips, the journey is more important than the destination!

Start Scheduling Instagram Posts Now – For Free!

Tags Automate Instagram posts, Instagram post scheduler, instagram scheduler, Instagram scheduling app, Instagram tips, instagram upload bulk posts, post on instagram from desktop, schedule instagram, Schedule Instagram posts, schedule instagram posts automatically, Schedule Pinterest posts

Instagram tips

How to Get More Followers on Instagram

Post author By Alex
Post date March 3, 2017

Just imagine a wall of photos, like an art gallery, where each photo depicts an event in your life.

Each picture tells a different story, rekindles a unique memory and expresses a different feeling.

This, my friends, is the true essence of Instagram. A portfolio of your life for everyone to see and admire.

Some people have followers in the Millions on Instagram, but they’re usually celebrities or public figures.Don’t worry if you don’t have as many followers as them, there are plenty to go around.

Even though there is no shortage of followers and no limit for following people, you should seriously consider going the extra mile to increase your follower count. Here are a few tricks and tips that can help you get more followers.

Posting Times Are Important

Why do humans have set times or routines for their activities? Frankly, even I don’t know why, but what I do know is that once a routine is set, it is extremely difficult to break. Great for us!! Now we can find out exactly when our viewers are logging on to Instagram.

Gauge the activity time of your users, when they are active on Instagram.

Try this, post your pictures between 1-2 PM for a week, then from 8-9PM for a week, and finally between 11-12AM for a week. Record the number of followers and likes that you get from each time slot. Now you know which time slot is the most efficient for you.

The image above will give you a good idea of how this experiment helps. The most optimum pinning time for the user is from 1-2 PM.

The reason for this can be anything. Usually, people check their Instagram profiles after or before work. So if you’re posting your picture at 2PM in London, the posts will reach your North American audience at around 8AM which is before a person goes to work, and it will reach your Asian audience at around 8PM, which is after work ends. This time slot, 2PM, will definitely get you many more followers and likes than say 11AM.

Another tip for getting noticed on Instagram is to post the right content in moderation. Post too rarely and people will forget you even exist, whereas posting too frequently may annoy your followers and cause them to unfollow you.

The frequency of posts can be determined by comparing with your competitors and by observing the response they get.You should post at least once every week and not more than thrice a day.

Captivate Your Audience

Your captions are the only source of communication you have with your audience to promote your picture and your account. Make full use of them!

Hashtag Madness

Hashtags are the new way to share ideas and posts with other people. The attractive features of a hashtag are its simplicity, succinctness, and mass response. Many users don’t even add a description to their pictures anymore, only hashtags!

To make the most out of these little attention seekers, you have to choose the hashtags that are relevant to your content and popular in social media. ‘Trending’ hashtags can get you the best results possible since they are related to events that are still fresh in the minds of people.

A useful website for finding the right hashtags is hashtagify.

The keyword ‘rain’ is searched in the above image. The most popular hashtags are shown in the tab on the left.

Another tip for using Hashtags efficiently is to create your own. They should be catchy and should be generic so that your followers can use them and make then even more popular.

A few good examples are-

For a fashion site, use #whatareyouwearing or #styleislife

For a travel agency, use #wherehaveyoubeen or #scenicmemory

Question Your Audience

A response from your viewers can only be elicited when you ask them a question. Try to ask for their views, get them involved in your post and be vocal through your Instagram account. Make sure to reply to each user’s query or suggestion in a calm, cordial manner. If your activity on Instagram is high, your viewers will also check up on you more often. More viewers translate to more followers, and that’s the endgame.

Let People know who you are

The first thing a viewer looks at in your profile is your Bio. It is used to tell others a little about yourself- what you do and what interests you have. Mention all these in your profile bio and if you have a website add that too. It is extremely important to add your website so that people can visit it in just a click.

Make sure that the name you choose is simple and easily searchable. Try using the name of your business. If the name is already taken, mix it up along with your name. For example, @emilyskyefit is a very popular fitness model who has created a pretty simple name to remember and search for.

Another simple trick to make your profile look professional is by adding your website name under your Instagram username. Don’t know how to do it? It’s easy!

The first step is to go to your Facebook mobile app.Next click ‘CHECK IN’. Once you’re there, create a new location to check in. Type your domain name as the location. eg: viralwoot.com (you can’t use http://)

Once you’ve done that. Simply upload a photo, then click on ‘add location.’Over there, simply type your website and voila!

The above image shows how this trick is used effectively.

It’s very important to remain active on Instagram to get more followers. You have to be in the loop, following every trend and updating your posts according to them. If you own a business, you’ll probably have special discounts or offers throughout the year.

Well, Instagram is really useful in getting your offers out there. Just go to your account bio and add a special line like “Thanksgiving offer cyber Monday!”. You can also add a link for your viewers to visit.

An image showing the proper use of an account bio to sell an offer.

If you want to give your bio a professional look, you can use this special trick. Write all your

information in a word file, using decorations like bullets, emoticons etc. and copy this to your account bio. It gives your bio a nice feel and shows other users how creative you are.

The image above shows good formatting of the description using Microsoft Word.

Be a Social Butterfly

A wise person once said “You reap, what you sow!”. That’s the whole point of a social media platform. Start following other users and liking their posts. Show people that you’re active on Instagram and that you have an opinion! Talk and be inclusive. There is a reason why a social butterfly tends to succeed on social platforms.

Make sure you add your website link to your account so that users can view and visit it with just a click. Create a catchy description that will make the user want to click on your website. Something like “Last chance to grab this offer! Click here!” or “You won’t regret it. Click on the link below!”

Another interesting trick to attract followers to your page is by releasing some products only on Instagram. Give your viewers a sneak peek of the product on Facebook and Twitter and redirect them to Instagram.

The image above shows how SONY advertised some of their phones only on Instagram.

SO by now we’ve done all we could to improve our social standing. Time to take some help! Start visiting the profiles of your competitors. Check out the number of posts. Also, study the frequency with which they post and try to post with the same frequency. Study their descriptions and their content. Some competitors might even help you realize what you’ve been getting wrong all these days!

Catering to your Audience

At the end of the day, people read things that they find interesting. So no matter how good your content is, or how much time you spent in taking the perfect photograph, people will like and comment on your posts only if they find the description interesting. It’s simple to write a good description. Just think about what all you find interesting.

I, for one, am a big fan of stories. Stories about an idea or how a product is made are extremely appealing to me. Other things like customer testimonials or experiences of your employees just as attractive. Think of something unique and funny, which your audience won’t find anywhere else.

Many brands cater to only a few people who identify themselves. This works for brands whose products are luxurious and usually tailor made for each buyer. It might even work for you as it has for many handmade product manufacturers.

Try attracting a niche audience and sticking to that audience. Post at times that they find the most suitable (read above-Posting times are important).

The above image shows the Instagram account of a brand that caters to a very niche audience.

Additional Tips

By now you would have started getting a trickle of followers into your account. Furthermore these additional tips will help you gain an early and swift traction with Instagrammers and help you channelize your posts better.

The first way to get instant followers is by using sponsored posts. These posts will appear on the feed of many Instagram users and can help you get followers without much effort. Just make sure the content for these sponsored pins is interesting and click-worthy. Unfortunately, you do have to pay for these posts.

Use the tagsforlikes.com website to add popular hashtags to your posts quickly and efficiently. It gives you a block of hashtags for different situations that guarantees you many more likes. Just copy and paste the block into your post and watch the magic happen.

A very helpful tool to check out the most popular photos related to a hashtag is postplanner.com. Just enter a hashtag, handle or keyword to find the most popular posts on Pinterest and Instagram.

If you love the Instagram filters but don’t want to post your picture without previewing it first, there is a simple trick that I know you will love. The next time you’re posting a picture, put your phone on Airplane mode before you post it. This allows you to view a preview of the picture, without posting it.

Once you are happy with the appearance to go ahead and switch off airplane mode, then click ‘Share’.

Conclusion

To sum up the post, gaining more followers on Instagram is a simple but time-consuming process. Patience and moderation are the 2 keys to get a steady increase in your follower count. Be human on Instagram, avoid spamming your account and take proactive steps to ensure that your content is of a high standard. A good understanding of your audience and catering to their likes and dislikes should be your top priority.

Use the tools mentioned in this article and start communicating with other users and influencers.

The journey is long but the destination is totally worth it. So post away, my friends!

Tags Complete guide to Instagram, Free Instagram Followers, Get Instagram followers, Instagram management, Instagram marketing, Instagram tips, social-media marketing

Others

A Complete Guide to Instagram Marketing

Post author By Alex
Post date February 25, 2017

“A picture is worth a thousand words”

The essence of Instagram summed up in one line. In today’s day and age, customers and viewers are more demanding and impatient than ever. Attention spans are decreasing and competition for visibility has skyrocketed. So what do you do to ensure your products are seen and that they attract new customers? Well, since you can’t beat them, join them!

Change your way of serving content and cater to audiences who fly through their feed, totally ignoring long paragraphs or breezing through them at the most. Images are the perfect alternative for this kind of viewer and Instagram is the perfect platform to make that happen.

This guide will provide you with all the answers you need to know about marketing strategies and focal points for marketing on Instagram. So, let’s get right to it!

Why Instagram?

Instagram is perfect for engaging with followers on a regular basis and giving your pictures unparalleled visibility. The Stats do not lie!

Stat Attack alert!

Instagram now has more than 500 million users, with more than 300 users who use it every day!
95M+ videos photos/videos are shared every day
Brands engage with more than 4 percent of their followers on Instagram, compared to less than 0.1 percent for Facebook and Twitter
70% of Instagram users have searched and looked up brands
62% of Instagram users follow a brand on Instagram
Only 36% of marketers use Instagram, compared to 93% of marketers who use Facebook

Apart from the usual engagement, you can even use Sponsored Posts to almost double your audience. These posts will be shown on multiple users’ feeds and have been known to perform extremely well.

Setting Up to Succeed!

Step 1: Picture Perfect

A good profile is just as important as the pictures you put up! Instagram allows you to add a profile image with which users can relate to. As soon as they see the picture, their mind automatically knows what he is in store for. It becomes your definition and your pitch. Make your visuals iconic, attractive and to the point.

The Starbucks profile has done a great job of creating a profile picture that is iconic and unmistakably Starbucks!

Step 2: Write a Bio

Each profile has a Bio that is helpful when you’re not as popular as Starbucks (just one line!). Ideally, your bio should be around 150 words which is less than the 200-word limit and can convey your information and ideals sufficiently. Use this space to tell your viewers

Why they should you follow
What are you selling and how does it help them

You can even attempt to involve viewers by asking them to share some of your pictures or tag you in some of theirs, using a hashtag.

Step 3: Connect a Website

It’s extremely simple and effective to add a link of a website to your profile bio. If a user likes your pictures or your product, you should give him the option to explore more instantly! Lead them down the path you wish them to take and improve your conversion and interaction just by taking this simple step. Just make sure that the URL you provide works exactly like you want it to. Try to direct users to a mobile friendly site since most Instagram traffic is through a mobile device.

The GoPro Instagram Page provides a link for its viewers to directly submit their pictures on their website.

Identify Your Goals

Before you can start posting pictures on Instagram you have to figure out what your goal or your aim is. To categorize roughly, there are about 5 reasons that brands use Instagram.

Showcase your products or services
Build your community
Increase awareness of your brand
Showcase your company culture and values
Advertise to potential customers

Each goal needs to be approached with a different strategy that can help you achieve your goal more efficiently and quickly. You should choose at least 2 goals for Instagram Marketing and keep those goals in your sight. Do not diverge from these goals and post each photo with these goals in your mind. You can even decide your own goals if they are not mentioned here. To help you out, try asking these questions to yourself

What do I want from my Instagram account?

How can I use Instagram to solve the problems I’m facing?

How much time and effort do you wish to invest in Instagram?

Why have you chosen Instagram over other Social Media platforms?

Once you answer these questions, you can easily create a strategy to execute, saving a lot of wasted time and energy from wavering left and right.

The Viralwoot Instagram page has been created for two clear purposes

Motivate our audiences to perform better
Educate and inform our audience about how Viralwoot can help them in their Pinterest and Instagram marketing pursuits

Stick with your goals and formulate your strategy efficiently.

Identify Your Audience

Unfortunately, just posting attractive pictures is not enough to ensure that you do well on Instagram. You need to cater to your audience and follow trends and their interests. But before you can do that, you will need to identify your audience, whether they are young, old, official or playful etc.

Here is a useful list to show you the demographics of Instagram users.

As you can see, the percentage of female users slightly edge the percentage of male users and so it is extremely important to post pictures that service both audiences equally.

A few more important points that I thought I should highlight are

A staggering 53% of users are in the age group of 18 to 29 (young adults)
Most users are college educated (31%)
Since young adults are the most popular users, incomes of users are mostly below $30,000

Use these facts to design to improve your strategy further and increase the effect on your audience.

Concentrate on Content

Good content is the bare minimum that you need to do to ensure you reach your goals and market effectively. If your images are attractive, alluring and descriptive, you are sure to get many more followers, visitors and ultimately conversions.

A few basic tips include not stuffing your pictures with too many things. Determine what you want to portray and center things around it, without diverting the attention of the viewer away from it.

Also, experiment with faces in your pictures, maybe showing the people who work in your organization?

Hubspot has done a great job of using familiar faces to increase their engagement.

A few extra tips for creating effective content are given here. Try following them as often as you can.

Determine your Style

The essence of your pictures should remain the same. Determine one that looks appropriate for your brand and stick to it! A style is determined by

Composition
Color palette
Fonts
Filters
Captions
Hashtags

Again, depending on your target audience and feel of your brand, you should choose a style that suits you. Two starkly different examples are those of Frooti (India’s largest selling fruit drink brand)

and Everlane, which has a much more niche and sophisticated audience and hence uses somber and minimalistic colors.

Old Navy has a much more product-centric approach. Their target audience is widespread and hence they need to employ a very neutral style.

Use Hashtags

The description for your image has tons of potential to improve the engagement and activity of your images. The hashtags you use should be related to the images you post and should also be related to your brand. Studies have shown that pictures with Hashtags perform much better than those without.

An interesting trend on Instagram is the idea of #ThrowbackThursday. On Thursdays, many brands share old photos and use this hashtag. As a brand, you can take advantage of this trend to get your pictures more visibility. Share pictures of your office, employees, products or maybe even your followers.

You should try to use hashtags that are popular and trending. You can search for popular hashtags using the popular tool hashtagify.

On Hashtagify you can enter any keyword and search for hashtags whose popularity is the highest. Use these hashtags to increase the visibility of your pictures. Maybe even get your hashtag trending!

Hold Contests

Try to get your audience more involved by holding contests. In these contests, urge viewers to share their pictures and use hashtags to connect those pictures to your brand. Ask them to take pictures while using your products.

For the winners, you can offer coupons, special discounts, and exposure. For example, you can offer to share the winning picture on your Instagram page. The main objective you’re trying to achieve is to engage more users and increase your effect in their lives.

A great example of a contest held on Instagram is shown below.

You can organize a weekly contest without any effort at all. Just create a unique hashtag and add one sample picture on your Instagram page.

Call to Actions on Images

An exciting, new trend has started gathering steam. You can ask your viewers you to like or comment on your images simply by asking them to double-tap if you like ‘this’ and comment if you prefer ‘that’. The double-tap feature on Instagram has been very useful for this.

You can use this feature by displaying 2 products in one image and asking the user to double tap on the one which is better looking.

Time is of the Essence

Different groups of users log onto their Instagram accounts at different times. You can make a big difference by just posting your images at optimum times. Study the engagement your images get by experimenting with posting times.

The table above shows a sample experiment where the best results have been achieved by posting between 1-2PM.

Another point you should take care of is what time zone your target customers reside in. It is seen that Instagram users tend to view their feeds in the morning and after work. Due to this, you have to check when it will be daytime for your target audience and post your images then.

Instagram Direct

Instagram has recently launched a great feature allowing you to send pictures/videos to followers individually or in a group as big as 15 users. This feature is extremely useful in improving your outreach and marketing and can also help you get many more followers.

Conclusion

Instagram still has some way to go to match the traffic and number of users of Facebook, but it has already changed the game of Social Media marketing and advertising. Instagram influencer marketing has become a standard tactic for many marketers. Visuals are affecting audiences in a big way and it is high time for you and your brand to switch to this mode of distribution. Use the guidelines I have provided above to create a sustainable strategy and execute it to the best of your abilities.

Remember, each brand has its own set of customers and your primary objective should be to please these customers. Analyse and study your followers to constantly keep improving and progressing.

Do tell me how you fared and continue this discussion in the comments section below. I’d love to hear from you.

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Tags Complete guide to Instagram, Instagram management, Instagram marketing, instagram scheduler, Instagram tips

Others

Tips and Tricks to Manage Your Social Media Content

Post author By Alex
Post date December 17, 2016

Facebook, Instagram and Twitter are the fastest media sharing platforms to date. Without getting into the complications about social media, we are listing some tricks that can help you to enhance your business on these 3 social media platforms. These tricks will enhance your business’s presence, improve your visit rate, and help you reach new customers.

Show off Customer Feedback

35 percent of comments on Facebook Pages are compliments! But unfortunately, when a fan comments on your page, it often becomes hidden under Recent Posts. To tackle that, follow the instructions below:

1) Access your ‘Activity Log’ by visiting Facebook.com/YourUserName/allactivity and click on ‘Posts by Others’ on the left-hand side of the Activity Log.

2) Click the pencil icon that appears on the right side of the post you’d like to show off and a menu will drop down.

3) Check off the Allowed on Page option.

Monitor Instagram

1) Take a photo of your business to share on Instagram. After editing your photo to your taste and requirement, it will prompt you with a final screen of options before sharing your photo. In this screen, turn on the ‘Add to Photo Map’ feature and tap ‘Name This Location’. If your business does not appear at the top of the location list, you can either search for your business’s name or create a custom location.

2) After adding the location to your photo, share your photo. When your photo is published, a blue location link will show above your photo. Click on that link to see all the photos that have been tagged with that location. Here, you can scroll through and engage with any of the public location-tagged photos taken at your business.

Customize Branding on Twitter

Consistent branding not only helps define your small business’s identity, it also provides an easy way to establish a professional appearance. Twitter allows its users to customize the look of their profile. You can customize the wallpaper background, Tweet text, Hyperlink and Hashtags in a specific color that matches your brand.

1) To customize your profile click the gear icon on the top right corner of your screen and choose Settings. Then choose Design on the left side of the screen.

2) Within the Design menu, you can choose a pre-made theme or customize your own. If you don’t have a branded ‘wallpaper’ to upload, there are thousands of background patterns and color palettes available to customize your Twitter profile. Try to choose a color theme that represents your business and matches your branding.

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