How to Bring New Life to Old Pins With Viralwoot

How to Bring New Life to Old Pins With Viralwoot

The benefits of drip pinning are two-fold. First, it exposes your pins to new followers who, until now, may not have seen them. New members of your audience aren’t going to necessarily check out every Pin that you have done in the past. Second, Pinterest users don’t necessarily log into their account every day. Older followers who may not have seen your content have another opportunity when you repin. The result is increased website traffic and greater engagement.

So essentially you have the opportunity to create a market for your older pins without having to generate new content/pins every other week. The basic idea behind this is simple: Your audience might not have seen your older content. Also, your new audience might like your old content but they have no way to check them out because your pins are so far behind in your feed.

Let’s see how this process works.

Click on Content Manager in the left sidebar and then click Drip Pinning. You’ll see a list of boards for your account similar to that shown below.

Viralwoot Drip Pins

If you have a lot of boards, you can page through them or set the display to show 10, 25, 50 or 100 entries per page. You can also search for a particular by typing its name in the search field. Plus you can sort the display either by board name or Action. For example, you may want to see all boards with Drip Pins listed first.

In this example, there are two boards with active campaigns. We can edit or stop their execution directly from this screen if we wish. Right now we’re going to create a new drip, so we’ll click on the Create Drip button for the board that we want to create a campaign. We can choose to build drips for old Pins or new ones. Let’s do Drip Old Pins first.

Drip Old Pins

First, we select the number of old Pins that we want to pin on a daily basis. Next, we can add some hashtags that may help our Pins become more discoverable. Viralwoot looks at your board and suggests some appropriate hashtags, based on your board’s content, but you can always add you own, or none at all if you wish. Finally, click on the checkbox if you want Viralwoot to delete the old Pin after it has been republished. Select this option if you’re concerned about having the same Pin appear too many times on your board.

Drip Old Pins

Drip New Pins

Drip New Pins is a feature specially create for users who don’t have many Pins or are starting up with Pinterest and don’t have much content either. The reality is that not all companies are great at generating content for Pinterest on a regular basis. With Drip New Pins, you can keep your board looking fresh. Just select the category and number of daily pins, and our system finds and pins active Pins that are getting good engagement on the Viralwoot platform.

Drip New Pins

Note that you can only have one Drip type with each board. You can only have Drip Old Pins or Drip New Pins, but you can’t do both on the same board. So now you’ve created a constant drip of your older pins coupled with your new content. This way you can utilize your old pins and channel them to your new audience.

Pinterest Tips Social Media Tips

How to Set up Rich Pins in 5 Minutes?

You can be highly active on social media sites for a variety of purposes. Either you have been surfing through these sites for personal purposes such as making friends or making a point.

Or, you might be on a social network for a more professional purpose such as for promoting your brand, product, and service.

Now, using Pinterest for personal uses doesn’t warrant a guide or plan to follow. Though the people who are using social media sites for businesses and promotional purposes do need tools and ideas to switch up their social presence.

And for that particular purpose, Pinterest offers Rich Pins.

Rich pins are the Pinterest pins that display your website name and icon under the pinned image. Think of them as an equivalent of Rich tags on web pages. More information, more directed results.

In this post we’ll show you how to setup Rich Pins in just 5 minutes. So let us unerstand Rich Pins and how they can benefit you?

Rich Pins

Rich pins are rightly defined as the pins that include extra information right on the pin itself.

Currently, there are 6 different kinds of rich pins:

  1. Recipe – This pin incorporates information such as ingredient lists, cooking time, serving, and similar.
  2. Article – These sorts exhibit the headline, title, description and author of your article & blog post.
  3. Product – These display the price, stock level/status and a description of the product on pins directly from your website.
  4. Place – These pins enable you to add location info to Pins, so that when a user pins from your website to a Place Board
  5. Movie –  It incorporates information about movies such as ratings, director, actors, release date and so on.
  6. App– It includes an install button, in order to make sure that no user has to leave the Pinterest to download your app. Users can do so on Pinterest itself.

How to setup Rich pins

How to set up Rich Pins?

Setting up the rich pins is much easier and quicker than explained by Pinterest.

These are 3 simple steps to set the rich pins if you have a WordPress blog.

Yoast SEO

You’d want to install Yoast SEO tool to manage your pins and content.

One can say Yoast is like an SEO knight in shining armor for people who do not know about SEO. It provides certain features that can help you manage your SEO. This way you can ensure that your Pins and your content is seen by people searching about any related topic.

You can easily get Yoast SEO here.

Apart from aiding you in making every post on WordPress optimized for making your content more visible, Yoast also enables you to set up rich pins conveniently.

You just have to follow the simple steps:

  1. Activate the Yoast Plugin.
  2. In the settings, and click on the social tab.
  3. Open the Facebook tab and enable the “Add Open Graph Meta Data”. You are good to go!

Rich Pin Validator

In this step, you just have to do one thing; Click.

  1. You will click on this link and ensure to open the Rich Pin Validator.
  2. Make sure to add a link to any post on your website, where it asks for “Enter a valid URL”.

Just Click Now

You just have to apply to Pinterest to get your Pins validated. Click on Apply now!

Post this, wait but do not wait for a longer period of time. Soon, you will receive confirmation like this from Pinterest itself.

confirmation rich pins

Source: Sociallysorted

You will notice immediate results from your pins as soon as you get the approval for Rich pins.

Why is it necessary?

Most Pinterest users might wonder over the utility of Rich pins. They’d mull over the results, the idea and hesitate to use Rich pins. But even the most stubborn reluctance cannot argue with results.

To start with, you might be not an active pinner on Pinterest, but your audience would be. Considering that your audience gets their material from Pinterest, it might be fruitful for you to remain in their sight. Rich pins let you do exactly that!

Hence, it is all about setting things up so as to carve out most of the information on the pins. This will optimize your pins and make them more discoverable and repinnable.

Bloggers and Publishers who are not so active on Pinterest can set up the article pins. This way they delve their article as the focal point. Ultimately, intrigued users would check your article out.

Pinterest Tips

How to Create a Vibrant and Active Pinterest Presence

Pinterest Presence

Pinterest is a great social media platform that has attracted millions of users over the past few years. A lot of people use the platform to collect ideas for their birthdays, weddings, and vacations. Here are some tips that will help you in creating an active presence on Pinterest:

Get a “Follow” Button

In order to get more followers, you will have to get the Pinterest Follow button. The basic idea is to let people know that you exist on Pinterest so that they can visit your account to repin from your boards.

You can direct traffic from different social networking websites and increase your following on Pinterest. Also, this gives you an opportunity to gauge whether your audience on different platforms is keen on following you on Pinterest and get more related content.

Add Photos and “Pin it” Buttons

You need high-quality pictures to attract people on Pinterest. People are more likely to pin pictures that are interesting and clear. These statistics might help you out in putting up good pictures:

  • Images with varied colors get repinned 3.25 times more than images with a single dominant color.
  • Bright images are 20 times more likely to get pinned than dark images.
  • Saturated images get 10 times more repins compared to non-saturated ones.
  • Vertical images with 2:3 or 4:5 ratios get 60% more repins than square or horizontal images.
  • Images that have a smooth texture are 17 times more repinned than images that don’t have a smooth texture.

Check Out Famous Accounts

Look for people who have a lot of followers on Pinterest and see what they do. Go through their boards and get inspired from there. You would see that the  people with a lot of followers usually make their followers feel comfortable and welcomed and have a conversation with them in the comments section.

These sorts of observations can help you gauge your own approach towards your audience. Apart from that, observing the behaviors of influencers on Pinterest, you’d be able to know the things liked by a prospective audience. Mix your own content with it and see what suits your audiences.

Pin Frequently

This one is a more direct way to create a vibrant presence on Pinterest. You should pin often so that people can view your boards and pictures. Make sure your descriptions are SEO friendly because people who aren’t following you can view your pins and boards by simply typing the keyword.

Your Pins Should Be Interesting

It is recommended that you set a theme per board so that people can easily browse through it and get new ideas. Now the idea behind an interesting pin is to entice the user into liking, repinning or following the pin to its home page. That’s the entire concept of ‘Being interesting’.

To inspire interest, you’d need to ascertain the interests of your audience – what they like and what they covet. After you’ve done that, design your pins to align with those interests. Cross-mate different topics and create a unique conjunction of pins which your audience won’t find any place else.

Find Balance

While working on your business try and strike a balance between promoting your business and entertaining your guests. Always remember that moderation is key when posting pins. You don’t want to pin so less that people forget about you and you don’t want to pin so much that people get annoyed and unfollow you.

How to Get Popular on Pinterest

These tips will surely help you out to become popular on Pinterest. Just remember that frequent pinning and comments will mark your presence on this social media platform. If you want to opt for an easier way then try out ViralWoot, which is an excellent marketing tool that can get you followers, promote your pins, schedule pins, create pin alerts and manage multiple accounts.

They are offering a free trial, so hurry up and register!