Customer Success Story : Today I Found Out
How Pinterest Scheduling Can Cut Your Posting Time in Half?
Today I Found Out was founded on January 1, 2010, based on the precept that it is always good to learn something new every day. It‘s goal is to raise the bar on that significantly, providing a site where you know everything on it has been highly researched by amazing authors.
Blogging is a very visual medium, the best blogs have a lot of images to accompany their posts. These images are engaging, but also bring the post to life. For a blog, each pin act as a mini post, and each board act as a category on your blog.
Challenges
On Pinterest, continuous posting of content is proportional to the profile’s search performance and also helps in improving the rate of engagement. Building an empire of 14000 pins takes time. Time is very critical for a business. For TodayIFoundOut team, time has to be more wisely spend over being creative in terms of providing rich content for their readers. Thus to save time from social media posting, they were longing for a way out to automate their social media promotions and marketing.
Solution
TodayIFoundOut discovered Viralwoot on September 21, 2014. In a week's time, they opted for our Premium plan which allowed them 10k of scheduling limit, different ways of promotion, access to add multiple Pinterest accounts, 5 Website Insights (formerly Pin alerts) and some daily freebies.
“The scheduling tool saves me time and lets me post content on multiple boards all at once.”
Viralwoot’s Pin Scheduler improved their Pin posting frequency. Adding multiple accounts gave them a sense of ease to manage different accounts from a single dashboard. The other features of Viralwoot assisted TodayIFoundOut, time to time, to engage, track and optimize their Pinterest performance and growth.
Result
TodayIFoundOut’s social media and marketing teams have saved countless hours of pin posting work by using Viralwoot’s pin scheduling app.Thus, multiple optimum pinning actions resulted in 3X of traffic on their Pinterest profile as well as the official website.
The rate of growth since they joined Viralwoot is shown below.
Daily growth in numbers
TodayIFoundOut Pinterest Profile
Percentage change in 'Impressions'
+210%
Percentage change in 'Engagement'
+185%
Percentage change in 'Viewers'
+59%
TodayIFoundOut Pinterest to Website traffic
Percentage change in 'Impressions'
+101%
Percentage change in 'Clicks'
+111%
Percentage change in 'Viewers'
+45%Trusted & used by hundreds of leading brands
Viralwoot is used by tens of thousands of businesses around the world including some of the big names. Our platform is designed & built to cater needs of freelancing marketers to big enterprises and agencies.
What our users are saying
Find out why our users keep using ViralWoot.
Traffic on my blog from Pinterest doubled and repins increased by 560% within 24 hours of using Pinwoot (now, ViralWoot).
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Jeff SiehHis Design, Inc
Over the past four months, I have seen my referral traffic from Pinterest go up by approximately 50%, every month.
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Mike AlltonChief Marketing Officer, The Social Media Hat
A Super Easy Tool to Snag More Followers on Pinterest and Build your Social Network.
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Adelinetheapptimes.com
I like getting new followers through ViralWoot, but I find the scheduling feature to be the most beneficial.
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Jill HarnessWriter and Editor @ Neatorama