ViralWoot Analytics covers two main categories; Pinterest Analytics and Website Insights.
Pinterest Analytics looks at your Pinterest Influence score, important account metrics to monitor, board data, Spam & SEO check, best times and dates to pin, best colors to use and integrates with Google Analytics.
Website Insights reveals how winners engage with your site. Specifically, you can track what content receives the most Pins, who are the most active Pinners on your site and how recent Pins are performing.